--- title: State College Student Housing Lease Up Case Study | 100% Leased Units description: See how The Apartment Store achieved a full lease-up, saved $40K+, and delivered a complete student housing turnaround in less than one year. image: https://www.kreglp.com/hubfs/student-housing-strategy-team1.webp --- [Skip to content](https://www.kreglp.com/blog/state-college-student-housing-lease-up-case-study#main-content) [![kreg-logo-header](https://www.kreglp.com/hubfs/kreg-logo-header.svg "kreg-logo-header")](https://www.kreglp.com/) [1-814-237-0311](tel:18142370311) - [Services](https://www.kreglp.com/services) Show submenu for Services - [Multi-family Property Management](https://www.kreglp.com/services/residential-property-management) - [Commercial Management](https://www.kreglp.com/services/commercial-property-management) - [Property Brokerage](https://www.kreglp.com/services/real-estate-brokerage) - [Locations](https://www.kreglp.com/locations) Show submenu for Locations - [Carlisle](https://www.kreglp.com/service-areas/carlisle) - [State College](https://www.kreglp.com/service-areas/state-college) - [Altoona](https://www.kreglp.com/service-areas/altoona) - [Indiana](https://www.kreglp.com/service-areas/indiana) - [Our Team](https://www.kreglp.com/our-team) - [Careers](https://www.kreglp.com/careers) - [Contact](https://www.kreglp.com/contact-us) - [1-814-237-0311](tel:18142370311) - [Services](https://www.kreglp.com/services) Show submenu for Services - [Multi-family Property Management](https://www.kreglp.com/services/residential-property-management) - [Commercial Management](https://www.kreglp.com/services/commercial-property-management) - [Property Brokerage](https://www.kreglp.com/services/real-estate-brokerage) - [Locations](https://www.kreglp.com/locations) Show submenu for Locations - [Carlisle](https://www.kreglp.com/service-areas/carlisle) - [State College](https://www.kreglp.com/service-areas/state-college) - [Altoona](https://www.kreglp.com/service-areas/altoona) - [Indiana](https://www.kreglp.com/service-areas/indiana) - [Our Team](https://www.kreglp.com/our-team) - [Careers](https://www.kreglp.com/careers) - [Contact](https://www.kreglp.com/contact-us) - [1-814-237-0311](tel:18142370311) # Student Housing Lease Up Strategy Leads to 100% Occupancy at State College Apartments [Property Management](https://www.kreglp.com/blog/topic/property-management) , [Rental Property Marketing](https://www.kreglp.com/blog/topic/rental-property-marketing) See how The Apartment Store achieved a full lease-up, saved $40K+, and delivered a complete student housing turnaround in less than one year. ![](https://www.kreglp.com/hubfs/student-housing-strategy-team1.webp) ## How The Apartment Store Delivered a Full Student Housing Lease-Up Turnaround in Under a Year ### Overview  Since 1977, The Apartment Store has been a trusted name in [property management](https://www.kreglp.com/services/residential-property-management) across Pennsylvania, overseeing more than 4,500 bedrooms with a focus on operational excellence and resident satisfaction. In April 2024, The Apartment Store was selected to take over management of a group of townhomes in State College, PA during a challenging mid-cycle transition. Within months, both properties were transformed through expert oversight, strategic marketing, and operational restructuring, resulting in full lease-up, improved efficiency, and strong financial performance.  ### The Challenge: Mid-Cycle Student Housing Lease-Up Risks and Operational Gaps  The transition came with significant hurdles: - **Incomplete Leasing:** Eight units were still available across both properties, well into the leasing season.  - **Disjointed Operations:** Previous management had left behind inconsistent unit configurations, mismatched furniture, and varying rent prices for identical units.  - **Operational Confusion:** Utilities, vendor relationships, and furnishing inventories lacked organization and accountability.  Despite the time crunch and complexity, The Apartment Store took swift and decisive action.  ![student-housing-strategy-team1](https://www.kreglp.com/hs-fs/hubfs/student-housing-strategy-team1.webp?width=888&height=500&name=student-housing-strategy-team1.webp) ### The Turnaround: Strategy, Systems, and Staffing  Upon assuming management, The Apartment Store implemented an efficient turnaround strategy: - **Data Migration & System Integration:** All leases and resident records were transitioned into Entrata, our enterprise-grade property management platform, led by an in-house specialist.  - **Pricing Simplification:** Rents were standardized by aligning all rates with the highest previous pricing tier—eliminating confusion and maximizing rental potential.  - **Brand Refresh & Marketing:** New websites, detailed floorplans, and updated leasing materials were launched to support a digital-first marketing strategy.  - **Operational Streamlining:** Utilities, vendor contracts, and furnishing records were reconciled to support smoother resident experiences.  - **Staffing Investment:** A new leasing professional was onboarded at a nearby leasing office to provide dedicated support to the property’s residents and prospects.  - **Comprehensive Inspections & Budgeting:** Each unit underwent a full inspection, with appropriate damage billing. Brand-new operating budgets were developed from the ground up.  ### Leasing Results: Full Lease-Up Ahead of Move-In  Despite acquiring the properties late in the leasing cycle, The Apartment Store successfully leased 100% of both buildings by August 2024.  For the 2025–2026 cycle, momentum continues: | **Building #1** | **Building #2** | | --- | --- | | **12 Total Units** (2-bedroom)  | **37 Total Units** (1, 2, and 3-bedroom)  | | **58.33% Preleased as of March 2025 ** Leases steadily signed across multiple months, demonstrating sustained demand driven by marketing and operational clarity.  | **75.68% Preleased as of March 2025 ** Preleasing performance driven by professional presentation, pricing confidence, and consistency across marketing channels.  | ### Financial Wins from Student Housing Stabilization and Cost Controls From August 2024 to March 2025, the financial impact was substantial:  - **Over $20,000 in rental income over budget ** - **Over $40,000 in operating expense savings**  - Achieved through vendor renegotiation, tighter expense tracking, and better resource management.  These savings allowed for a property-wide pressure washing project that dramatically improved curb appeal at no extra cost to ownership.  ![property-management-financial-success](https://www.kreglp.com/hs-fs/hubfs/property-management-financial-success.webp?width=963&height=540&name=property-management-financial-success.webp) ## Looking Ahead: Built for Long-Term Value The Apartment Store didn’t just stabilize this property, we positioned them for long-term success. With plans underway for interior upgrades and a proven leasing model already delivering results, we’re building on a strong foundation. ## Lease Up Case Study Results: Full Student Housing Lease-Up and $40K+ in Savings  In under a year, The Apartment Store proved the value of expert property management. Through decisive action, smart investment, and operational know-how, we transformed fragmented assets into high-performing properties. The success speaks for itself and it’s just the beginning. Learn more about our [property management services in State College PA](https://www.kreglp.com/service-areas/state-college)and how we can boost occupancy, cut costs, and transform underperforming properties.      ### Recent Blog Posts [![](https://www.kreglp.com/hs-fs/hubfs/student-housing-leasing-success.webp?height=200&name=student-housing-leasing-success.webp)](https://www.kreglp.com/blog/indiana-student-housing-utility-management-case-study) [Property Management](https://www.kreglp.com/blog/tag/property-management), [Rental Property Marketing](https://www.kreglp.com/blog/tag/rental-property-marketing) ## [Indiana PA Student Housing Utility Management Case Study](https://www.kreglp.com/blog/indiana-student-housing-utility-management-case-study) ![Picture of Sample HubSpot User](https://static.hsappstatic.net/content_shared_assets/static-1.4036/img/blog_author.jpg) [Sample HubSpot User](https://www.kreglp.com/blog/author/sample-hubspot-user) Nov 7, 2025 10:00:40 AM How to Improve Student Housing ROI with Strategic Utility Management and a Strong Leasing Push... 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[Read more](https://www.kreglp.com/blog/state-college-student-housing-lease-up-case-study) [![](https://www.kreglp.com/hs-fs/hubfs/featured_image_real_agent_handshake.jpeg?height=200&name=featured_image_real_agent_handshake.jpeg)](https://www.kreglp.com/blog/how-to-choose-property-management-company-state-college) [Property Management](https://www.kreglp.com/blog/tag/property-management), [Owning Rental Property](https://www.kreglp.com/blog/tag/owning-rental-property) ## [How to Choose the Right Property Management Company in State College PA](https://www.kreglp.com/blog/how-to-choose-property-management-company-state-college) ![Picture of Sample HubSpot User](https://static.hsappstatic.net/content_shared_assets/static-1.4036/img/blog_author.jpg) [Sample HubSpot User](https://www.kreglp.com/blog/author/sample-hubspot-user) Aug 1, 2025 10:47:23 AM If you own rental property in State College, PA, you know there’s a lot more to success than... 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